BVDW OVK Report 02/2009
The OVK publishes the OVK Online-Report twice a year. The report contains summaries of the key figures from the German online advertising market, evaluated from the point of view of the specialist consultants within the BVDW and the leading German online marketers. The creation of market transparency and planning reliability are the focus for the OVK.
The basis for this comprehensive market overview are Nielsen's Online advertising statistics as well as the AGOF's "internet facts" study.
via bvdw.org
Download des Reports:
http://www.bvdw.org/mybvdw/media/download/ovk-online-report-200902-webversion...